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Facebook advertising is one of the most effective ways to drive sustainable and scalable growth for your business online. The leading social media site boasts over 2 billion active users, with users spending several hours per day on their platform. Now, that’s a lot of attention your brand can grab!
It is also one of the most cost-effective forms of online advertising in our times. The CPM, or cost per thousand impressions, on Facebook ranges from $5 – $10 for most advertisers. This means that you can literally reach 1,000 people for less than $10 – now that’s powerful.
Facebook advertising presents the opportunity for businesses of all sizes to reach their desired audience, increase brand visibility, and sell directly to people who are ready to make a purchase.
Advertisers can create custom audiences, target interests, and layer on demographic and affinity to enhance ad targeting to the highest relevance and most engaged cohorts. The ability to laser-focus targeting means business’ Facebook ad budget will be maximize for the highest return.
Businesses who leverage Facebook ads successfully can significantly grow their business in a predictable, measurable fashion. Because of this, Facebook advertising is fundamental to the success of business owners who wish to grow quickly locally, nationally, and across international markets.
While the benefits of Facebook advertising are clear, how to use it to drive sales is not for many businesses.
Although Facebook makes several billion dollars per year in advertising revenue, over 40% of Facebook advertisers struggle to drive significant return on investment. This is because it is very simple to create your first Facebook ad, but extremely difficult to truly fine-tune, adjust, and make it profitable.
A Facebook advertising agency is an agency with experienced Facebook advertising experts to help businesses navigate Facebook ads to increase website traffic and make more sales.?
FMDM help our clients develop advanced Facebook and Instagram ad campaigns to grow their business. Advanced Facebook tactics we employ for our clients include audience segmentation, ad set testing, A/B split testing, remarketing and lookalike audiences, as well as conversion optimization. We help our clients create effective ads and ad messaging, continue to optimize for optimal results.
We test variations of ads to see which one performs the best and provide insights and recommendations to improve creatives. And to measure performance, we install Facebook conversion pixels on your website to pinpoint the exact number of leads/sales your business receive in a specific period of time.
These are just some of the requirements needed to implement a profitable Facebook ads campaign.
The goal of our Facebook advertising agency services is to drive traffic that leads to sales for your business. We accomplish this by:
It’s not often I come across people who truly understand performance marketing and acquisition – Fullmoon Digital does.
You want a partner who makes your life easier—someone who will remove barriers and produce results, so you can accomplish your goals. When working with us, we promise you will: